Applied Social Media Marketing Course

Duration: 30 Hours

The whole course is 30 hours, but each student is only allowed to enrol in the first stage for only 10 hours. Students cannot apply for a Certificate until 30 hours have elapsed.

Applied social media course is an advanced part of Digital Marketing. knowledge of social media is a mandatory skill for anyone who involves is business management and marketing. In this course, you will learn how to create simple contents and how to upload it in social media like Facebook, YouTube, Google+, Twitter, and more …

Social media is a dynamic innovative field that is quickly shifting traditional business and communication practices. In this unique certificate program, learners explore five key areas related to social media: theory and foundations, designing social media strategies, monitoring, and evaluation, digital communication and applied social media practices for organizations.

Learners collaborate and explore how social media is applied to marketing, corporate branding, fundraising, social media campaigns and within organizations to support employee engagement, retention, and corporate communication. Through case studies, online discussions and assignments, learners develop the skills and competencies required to effectively utilize social media tools. Graduates broaden their practice, may expand career opportunities and stay current in emergent trends in social media.

This program is well-suited for students who:

• Possess good communication skills.

• Are interested in communication technology.

• Enjoy interacting with others in group settings.

• Are self-directed in a dynamic team environment.

• Adapt well to new and emerging technologies.